How to Make a Freelance Website

As a freelancer, you must have a website as your digital portfolio. It’ll be your online identity, your pitch, and your silent salesperson, all in one.

If you want clients to take you seriously, you need a website that reflects your skills and builds instant trust.

The best part? You don’t need to code or hire a designer to create a website. 

In this guide, I’ll show you how to make a freelance website that looks professional and screams for attention. By the end of this guide, you will be able to build a website on your own.

Let’s get started.

8 Easy Steps to Create a Freelance Website

You don’t need to feel overwhelmed. Building a freelance website is actually pretty simple when you break it down. Here are the 8 easy steps to create a website for freelancers.

Let’s dive into step one.

1. Choose a Domain Name

Your domain name is your online address. It’s what people type into their browser to find you. So keep it simple, short, and memorable.

I always recommend using your name if you're a solo freelancer. For example, johndoe.com will work great for a freelancer named John Doe. If that’s taken, try adding a keyword like designbyjohndoe.com or johndoewrites.com.

Use domain registrar platforms like Namecheap, GoDaddy, etc., to find an available domain name. Once you’ve picked one, register it right away. Domain names get snatched up fast.

👉 Related Read: How to Choose a Domain Name

2. Establish Your Brand

Branding isn’t just about logos or colors, it’s about how people feel when they visit your site. A strong brand sets the tone, builds trust, and makes you memorable.

Start with a clear niche. Are you a freelance writer, designer, marketer, or developer? Define it and own it. Then, pick a color palette, a logo, and a font style that match your vibe.

Keep your brand voice consistent across your homepage, about section, and portfolio. Think of it like dressing up for the job you want, online.

3. Choose a Website Builder

Choosing a website builder to create your website is the best decision you can make in 2025. This is where most freelancers get stuck, but you don’t have to.

Forget complicated platforms or expensive developers. What you need is a no-code website builder that’s fast, flexible, and made for non-techies. That’s exactly why I recommend the Dorik AI website builder.

It gives you complete creative control without the tech headaches. You get an AI website builder, drag-and-drop editor, a great collection of professionally-designed templates, a built-in CMS for blogging, SEO tools, and even membership features. And yes, it’s lightning fast and mobile-friendly out of the box.

Dorik has everything you need to create a portfolio website that looks professional and attracts clients.

4. Create Your Freelance Website

Now let’s get to the fun part, building your website.

Dorik gives you three easy ways to create your freelance site. You can create a website with AI, pick a ready-made template, or start completely from scratch. 

Let’s break down each option.

Option 1: Create a Freelancer Website with AI

Short on time? Don’t want to start from scratch? Dorik AI makes it super easy to launch a full freelance website in minutes.

You just describe what you want, and the AI builds it for you.

Here’s how to get started:

1. Sign up or log in to Dorik.

2. Go to the “Sites” tab in your dashboard. 

Choose between a Static or CMS site. If you only need basic pages with text and images, Static site works. But if you want advanced features like blogging, gated content, or payments, go with CMS.

I recommend that you go with the CMS option because your freelance website needs to be dynamic.

3. Click “Create New Site with AI.”

4. Name your site and enter a detailed prompt describing the kind of freelance website you want to create. You can also set your site’s language here.

Need inspiration? Dorik has example prompts to help you out.

5. Click “Generate Your Website.”

That’s it. In seconds, Dorik AI will create a fully functional freelance website with sections like Services, About, Portfolio, Testimonials, Contact, and more.

Here’s a sample prompt to try:

Build a clean, professional freelance website for a web designer. Include sections for Hero, Services, About Me, Portfolio, Testimonials, Blog, Contact, and Footer. Use modern design, 2-3 soft brand colors, and readable fonts.

The better your prompt, the better your website. If the output doesn’t hit the mark, revise your prompt with clearer details and try again.

Once the site is generated, you’ll see a matching color palette and typography. If you’re not happy with it, you can regenerate or adjust it easily inside the builder with one click.

You can also fine-tune the layout and content using built-in AI tools, so the site feels uniquely yours.

With Dorik, you’ll get an AI image generator and an AI text generator to generate the visuals and web copy with AI.

You can watch the video below and explore how easy it is to create a website with Dorik AI.

👉 Need help writing effective prompts? You can read our beginner’s guide on writing prompts for AI website builders.

Option 2: Create a Freelancer Website with a Template 

Prefer something pre-designed and ready to go? Dorik's templates can give you a solid head start.

They’re designed by professionals for specific use cases, like portfolios, service websites, business websites, and more. That means you don’t need to design every section from scratch.

Just pick a layout you like, plug in your content, and you’re done.

Here’s how to build your freelance website using a Dorik template:

1. Sign up or log in to your Dorik account.

2. Head over to the “Sites” tab and choose either a CMS or a Static site. CMS is the way to go if you need a blog, dynamic content, or payment features.

3. Click “Create New CMS Site” or “Create New Site” depending on your choice.

4. Browse through the template library. You can use filters or search for keywords like “freelancer,” “portfolio,” or “services” to find a layout that suits your niche.

5. Preview a few templates to see how they look.

6. Once you find one that fits your style, hit “Use Theme”.

It’ll take you inside the Dorik builder, where you can customize the template. You can add your own text, update images, tweak the color palette, and rearrange sections as needed.

For this walkthrough, we explored the “ZK - Freelancer Portfolio” template. It is a complete freelancer portfolio website design. But you’ll find many more freelancer-friendly templates in Dorik’s library.

Once inside the builder, take a few minutes to explore the editor. It’s clean, intuitive, and packed with customization options.

Templates are perfect if you want to save time and still have a professional-looking freelance site. Just swap the default content with your own, and make it yours.

Option 3: Build a Freelancer Website from Scratch

Dorik’s drag-and-drop editor lets you build your site block by block. No coding. No plugins. Just your creativity and an intuitive editor that works like a charm.

This is ideal if you already have a vision in mind or want something completely unique. You can even start with a blank canvas and add sections for your services, portfolio, testimonials, and blog one by one.

Whichever method you choose, Dorik makes it super easy to build a polished freelance website, without hiring anyone.

Starting from scratch with Dorik gives you total creative freedom to build your freelance website exactly how you want it.

Here’s how to do it:

1. Go to your Dorik dashboard, head to the “Sites” tab, and click “Create New Site.”

2. Choose the “Create From Scratch” option.

3. Enter the builder and explore Dorik’s drag-and-drop editor. It’s super intuitive, even if you’re not a designer, you will get the hang of it in no time.

4. Start building your layout. Add essential sections like:

Use the pre-designed components from Dorik’s library to speed up the process. Just drag, drop, and customize to match your personal brand.

This method takes more time, but the creative control is worth it, especially if you want something that feels truly custom.

5. Add Necessary Pages

Your freelance website isn’t just about looking good, it needs to guide visitors and convert them into clients. That’s why adding the right pages is crucial.

Here are the must-have pages for your freelance site, along with tips to make each one count:

1. Home Page

This is your first impression, so make it memorable.

👉 Related Read: How to Design a Homepage

2. About Page

Clients don’t just hire your skills, they hire you.

👉 Related Read: How to Create an About Page

3. Services Page

Show what you offer and who it’s for. Be specific.

👉 Related Read: Service Website Examples

4. Portfolio Page

This is where you prove your value.

👉 Related Read: How to Build a Portfolio Website

5. Testimonials Page (or section)

Social proof boosts conversions, so don’t skip it.

👉 Related Read: How to Ask for Testimonials from Your CIients

6. Contact Page

Make it easy to reach you. Don’t make your client fill in extensive forms.

👉 Related Read: How to Create a Contact Us Page

Each page should have a clear purpose and smooth navigation. Keep the design consistent, where fonts, colors, and spacing should feel unified throughout.

With Dorik, you can add these pages with pre-built sections. Just click, customize, and you’re done. No coding, no stress.

6. Start a Blog

This one’s often overlooked, but it can be a game-changer.

Starting a blog helps you rank on Google faster, share your expertise, and attract clients organically. You can write about industry tips, case studies, tutorials, or even behind-the-scenes insights from your projects.

Here’s the good news. Dorik has a built-in blogging CMS. 

You don’t need to install WordPress or mess with plugins. Dorik CMS makes it simple to write your post, hit publish, and share it with the world.

It takes only a few minutes to explore the CMS dashboard so please do that if you want to do blogging with your website.

Pro tip: Target keywords your potential clients are searching for. That way, your blog works like a magnet, pulling the right people straight to your site.

👉 Related Read: How to Use Dorik CMS for Blogging

7. Optimize for SEO

If you want your website to show up on Google, you need to get your SEO right.

Start with the basics:

Dorik makes SEO easy with built-in tools. You can edit meta info, URLs, and other relevant settings, all from one dashboard. Plus, your site is already mobile-friendly and fast, which Google loves.

Don’t forget internal linking. Link your blog posts to your services. Your portfolio links to your contact page. This helps visitors and search engines navigate better.

8. Publish and Promote Your Website

Once everything looks good, it’s time to go live.

Hit the Publish button from the Dorik builder, and your freelance site will be officially online. You can also preview the website before publishing to check if everything’s working as they should.

But don’t stop there. Start promoting your website on your social handles. Remember, promotion is key to online success.

Start by sharing your site on LinkedIn, Twitter, and your email signature. Reach out to old clients or peers and let them know your new site is live. Join relevant Facebook or Slack groups and drop your link (where it’s allowed).

You can also submit your site to directories like Clutch, Behance, or Dribbble, depending on your niche. And if you’ve started blogging, share those posts regularly to drive traffic.

Your freelance website is now your 24/7 storefront. Keep refining it, updating it, and letting it do the selling while you focus on the work you love.

Why Build a Freelance Website?

If you're relying only on social media or freelance marketplaces, you're leaving money and control on the table.

A website gives you credibility, ownership, and freedom. It’s a place where clients can learn about you, browse your work, and reach out without middlemen or distractions.

Plus, it helps you stand out in a crowded market. While others are stuck sending resumes or bidding on gigs, your site works behind the scenes to attract the right clients.

A personal website gives you credibility, control, and visibility.

Here’s why having your own freelance website is a game-changer:

A freelance website can be your most valuable asset if you play your cards right.

3 Best Freelancer Website Examples

Need inspiration? Here are three freelance portfolio website examples that absolutely nailed it, each with a unique style and strategy.

1. Bruno Simon

Bruno’s site is an interactive 3D playground where you navigate his portfolio using a tiny car. It’s fun, bold, and unforgettable.

What I love: It proves that creativity and technical skills can live on the same page.

2. Sam Underwood

Sam is an SEO consultant, and his site reflects clarity, focus, and authority. Clean layout. Easy navigation. Laser-sharp value proposition.

What I love: It speaks directly to the client’s problem and offers solutions without fluff.

3. Crisp Copy

Jay Crisp Crow’s website is full of personality and punchy copy. You immediately get a sense of who she is and how she writes.

What I love: The brand voice is crystal clear and magnetic. It makes you want to read every word.

Wrapping Up

You don’t need to be a tech wizard to create a stunning freelance website. With tools like Dorik, it’s faster, easier, and more affordable than ever.

Add the right pages, optimize for SEO, and start spreading the word to enjoy quick success.

So go ahead, try Dorik now and build your portfolio website today. 

Happy freelancing.