According to Techclient, websites with dedicated blog pages or sections result in a whopping 434% more indexed pages, which increases the chance for your website to get found by the search engine.
If you plan to become a blogger or just want to bring more traffic to your site, you must learn the process of writing a blog, optimizing it for SEO, and publishing it.
Doing all of these steps separately can be a pain. So, to save you from that pain, the Dorik CMS platform lets you create and optimize your blog posts in one place and publish them, too.
Now, the question arises of how to use Dorik CMS for blogging.
You will get the answer to that question in this comprehensive guide to using the Dorik CMS platform for a better blogging experience.
Let’s start by knowing a little about the Dorik CMS.
You will be free to create any website you want with Dorik CMS, and you will get the best value out of it if you blog on your site.
Dorik CMS is created to offer a better way of managing your website’s content. It is user-friendly and focused on better SEO performance.
With Dorik CMS, you’ll have to provide much less effort to write blogs and then do all the necessary settings for better SEO performance. Of course, the same goes for all the images and videos on your website.
It is a white-label CMS, so you will love it if you are an agency owner. Why’s that? Well, you can scale your agency using Dorik's white-label website builder.
It lets you add collaborators and assign them different roles to help maintain the website and implement necessary changes.
You can even monetize your content by adding the membership feature with gated content on your website from the Dorik CMS dashboard.
I mentioned earlier that it is easy to create or write a blog post using the Dorik CMS platform, and now I’m going to show you how easy it is.
You will find all the necessary SEO optimization features inside the post editor. Just click “Create Your New Post” from the Dorik CMS Dashboard, and you are good to go.
The post editor will look like this.
Here are all the necessary steps to create a blog post (I am not going to discuss the part about what you should write in the main body of the blog).
Before diving too deep into that, if you don’t have your own website, you can quickly build and publish a personal website with Dorik.
Now, the steps.
One of the most critical factors for a blog is to use proper heading tags because both the readers and the search engine crawlers will skim through the headings to understand your blog's content.
So, the headlines are crucial for better SEO performance, and you have to use them properly to get the best outcome from your blog.
There are six different heading elements (H1 to H6) that you can use, but using only 4 (H1 to H4) of them is enough for a blog post.
You should use the H1 tag for the title of your blog and nowhere else. A blog with multiple H1 tags will confuse the search engine crawler about your blog’s main topic, affecting your rankings.
Your primary keyword should appear inside the H1 tag once.
The H2 tag should be used for any sub-headings under the H1 tag. The H2 tags let the reader know what the main points of your blog are, and they’ll also understand the flow of the content.
The H3 tags further break down the H2 section for better detailing. It is helpful for complex topics.
The H4 tag is rarely used, but if you wish to create some sub-section of the H3 tag, you can use H4.
You will get the option of creating or editing a blog post inside the Dorik CMS dashboard. Inside the post editor, when you type your blog's title, it’ll automatically become H1.
You can click the “+” icon and select Heading to add a section to type your heading and then tune it to select heading type.
All of them are used for one purpose only, to make the content more readable and search-engine-friendly.
You can take help from AI tools like Coschedule’s HeadlineAnalyzer to get suggestions about writing a compelling headline that will bring more traffic.
Using images and infographics is an excellent way of grabbing the reader’s attention. People prefer visual content over plain text, and that’s a fact.
With the Dorik CMS post editor, uploading an image and setting the title for the image can be done within seconds.
Click the “+” icon and select Image, then upload an image, and you’ll see the option of setting a caption or title for the image right below that image.
You should give a meaningful title to the image because the title will be automatically set as the alt text of the image that the crawlers will read to understand the content of the image.
All the images used in the blog should be copyright free. You can get free royalty-free photos from Unsplash and Pixabay or create your own illustrations using tools like Canva.
Linking to other relevant content or page of your website is called internal linking, and it helps the search engine understand your website's structure. Internal Linking helps to index your pages more efficiently.
Linking within your website’s pages also helps to boost your site’s authority as the visitors will get all the relevant information in one place, so their visiting time will be longer, and Google will notice that.
Steps to add a link inside the post editor
Select the words you want to add the link with
You’ll get the option to insert a link
You can also set some functionalities for the link, like if you want the link to open in a new window when clicked or if you want to make that link a no-follow link.
Save the link
Besides linking your content to other relevant pages of your website, you can link to pages from a different domain if you think their content has more in-depth insights about a relevant topic and the source of your information.
Don’t hesitate to introduce your visitors to top-quality content, even if it is published by someone else.
You should only send your readers to another website if you think that will be helpful for them; never send them to an unsecured site because that will break their trust in you.
The outbound linking process is the same as the internal linking process. Select the words to add the link, insert a link, set the additional settings, and save the link.
Outbound links affect SEO performance, so you should not skip this in your blog post.
Once you finish writing a blog, you have to make it SEO-friendly by optimizing it. Now, let’s see how to optimize a blog post once the writing part is complete.
Setting a relevant and clear URL slug for every blog is an important SEO factor for both user experience and search engine crawlers. If you use a URL slug that defines the content of a page, you’ll get a better SEO response.
You should be able to set a custom URL slug, and you will get that with the Dorik CMS platform. When you start writing a blog inside the post editor, your blog title will automatically become the URL slug for that blog.
Keep your URLs organized and optimized! By editing the slug from the settings option, you can give each page a unique URL that includes one of your primary keywords to make it easier for search engines (and users!) to find.
The meta title is the text you see about a webpage on search engine result pages or browser tabs. It indicates the web page's content, which is vital for getting more click-throughs for better SEO ranking.
Meta titles should be short and right on point. To get the best result, try keeping it within 55 characters. The title tag should be interesting enough to invoke the reader’s curiosity about the content.
Your blog's title can be your meta title, or you can set a different one by clicking the settings option and scrolling to the SEO settings section inside the post editor of the Dorik CMS.
You must use your main keyword in the meta title to get a better response. Try to make it interesting and creative.
This part is just as crucial as the meta title, as it rests right below the meta title on the search result page. The meta description allows you to explain further what you offer to readers.
The meta description should also be short and specific, as you must keep it within 155 characters to get the best result. Google truncates longer descriptions.
You will find the option to set a meta description for your blog right below the title section inside the SEO settings option of Dorik CMS’s post editor.
The meta description is a short summary of your content, and it is a powerful tool to divert more traffic to your site. Use it properly.
You can set the keywords you want your blog to rank for in the search engine result pages from the SEO settings. Keep the keywords relevant to your content.
If you use a keyword that is not relevant to the topics you covered in your blog, that will misguide the visitors, and search engine crawlers will notice that. It will hamper your SEO performance.
The thumbnail image of a blog post is one of the most critical parts of the CTA for that blog. A CTA with a catchy thumbnail is more likely to get the visitor’s attention than a text-filled one.
We see a lot of thumbnails for videos and blog posts when we roam around on social media platforms and click only those that have an intriguing thumbnail, right? So, you have to choose a captivating thumbnail for your blog post, too.
On the other hand, the banner image is the featured image that we keep in the background of our blog post title or on top of it.
The banner image is the first thing a reader will see when they come to read your blog, so you must make sure it creates an excellent first impression.
You can set the thumbnail and the banner image for your blog from the post settings inside the post editor of the Dorik CMS platform.
The site owner uses these two settings occasionally if they don’t want a particular page or post to remain hidden from the search engine crawlers. If you enable No Index for a blog or page, the search engine won’t index that.
The No Follow tag also tells the search engine to ignore a link so that it doesn’t pass PageRank from this website to the one the link refers to. Nofollow links won’t contribute to search engine ranking.
You can add schema markup code to your blog post to provide the search engines with more information about the content of that page.
This is done solely to make the search engine better understand your content so that it can provide the users with better information about your content.
Schema code converts your blog’s content into structured data, and that data is used for better SEO performance. For article or post, dorik automatically generate article schema so you do not need to add it there manually.
You can also create shareable cards to share on Twitter (using the Twitter card) and other social media platforms (using the Open Graph) for publicity purposes.
You just have to provide a title and a short description and attach an image (a thumbnail) to create the card.
Besides the above-mentioned optimization, you will get some more settings to play with like
Set the author's name
Write an excerpt or short summary of your blog to give the reader a test of the entire blog.
You can set the access type of the content to determine if anyone can access it or just your subscribed or paid members.
You can add a category to your blog for better management.
You should explore all the settings to get the hang of it. You will find a lot more that I couldn’t cover here.
Once you are done with the writing and are happy with the SEO settings, click the publish button you will see inside the post editor, and your content will be published.
If you decide to use the Dorik CMS platform to run your blog site, you will get some SEO privileges without doing any hard work. Every website built with Dorik performs best for SEO with its built-in functionalities so you'll start getting traffics sooner than you expect.
If you want to explore the market to learn about different website builders, we have put together a collection of 50+ best website builders to create any type of website.
Yes. You can create a blogging website for free using Dorik’s pre-built blog templates. However, the free version has limited functionalities, so if you want to start blogging, I suggest you purchase one of Dorik’s CMS plans that offers a lot of exciting and valuable functionalities. The pricing is very budget-friendly.
You can follow the basic blog writing guidelines I mentioned in this blog. Also, do some additional research to find out what factors of a blog determine its search engine ranking and try to implement them in your blog.
You can use the Dorik CMS platform to create and optimize your blog posts for a convenient writing experience.
You will get all the SEO settings required for a blog to rank well inside the post editor, just tailor them according to your blog content, and your blog will be SEO-ready in no time.
I hope I was able to show you how easy it is to create and optimize your blog posts using the Dorik CMS. The functionalities are already there. You just have to customize it as per your need.
If you are serious about starting a blog site or want to continue your current blogging career, the Dorik CMS platform can be your trump card. It will save you valuable time and make you more productive by reducing your workload.
You can write, optimize and publish your blog posts much faster with Dorik CMS to fight the SEO battle and leave the competition behind.