How to Start a Fitness Blog in 2024

Being in the fitness industry, someday you may feel the need to have a fitness site. But do you know how to start a fitness blog? 

If you don’t, congrats on stumbling upon this article. You are about to discover the easiest steps related to website creation. Hence, sit tight and start riding through this content. 

Are you ready to create your blog and monetize it? Get started with the Dorik blog maker today.

How to Start a Fitness Blog: A Step-by-Step Guide

Let’s explore this ultimate guide on how to start a blog for free for beginners.

Step 1: Select the Best-Suited Fitness Niche

Before starting to create a fitness website, you need to determine which sub-niche you want to target. For your information, the broad fitness niche is highly saturated, and it’ll be challenging for new bloggers to stand out with a new fitness site.

So, to make things easier, you should choose a fitness sub-niche. Ideally, you need to go with something you’re passionate about. 

That said, here are a few sub-niche ideas you can take into account. 

Functional Fitness: You can share information on exercises for everyday activities and injury prevention.

Strength Training: It can be a great sub-niche where you can cover weightlifting techniques, muscle-building nutrition, etc.

HIIT & Plyometrics: You can educate your audience by providing data on high-intensity interval training workouts and plyometric exercises.

Running & Cardio: You can discuss running form, aerobic conditioning, and cardiovascular endurance. 

Flexibility & Mobility: Share details on foam rolling, stretching, and other related exercises. 

Senior Fitness: Cover topics such as low-impact exercises, balance training, and so on.

Pre & Post Fitness: You can discuss safe workout modifications and nutritional needs during pre and post-workout.

Sports-Specific Training: Talk about sports-specific workouts to help your audience improve their athletic performance in diverse sports.

Once you choose a few ideas, it’s time to check them for traffic. You can use one or more blog aggregator websites to find relevant sites around your sub-niches. 

If you struggle with many sub-niches, you can use Google Trends to compare them and choose the one with the most popularity.

Then, pick a few competitor sites and check those websites’ monthly traffic using free or paid SEO tools. Finally, select a viable niche that you would enjoy working on.

Step 2: Pick a Domain and Connect It with the Best Hosting Platform

You have chosen a niche, you now need to determine the best domain name around your niche. 

To do so, you can take Google’s help. You can write down “Your sub-niche + domain name ideas” on Google and visit top websites on the SERP to find your preferred domain name.

After finding a suitable domain name, you need to check that domain’s previous registration history and spam score. Then, utilize the best domain name registrar to purchase your domain.

To learn more about the process, we encourage you to read our blogs on what is a domain name and how to choose a domain name.

Lastly, choose the best hosting provider to host your domain. Here’s what you need to consider before picking a hosting provider: 

and more.

If you choose Dorik AI, this website builder will take care of all of these factors by providing you with reliable, free hosting with unlimited storage. Don’t forget to look at their pricing page to explore all available options and find the best fit for your needs. 

Step 3: Select the Best Blogging Platform

Now that you have everything (domain and hosting) under your belt, it’s time to choose the best blogging platform/website builder. You can find many website builders with their pros and cons.

Thus, choosing one may seem a little challenging. However, don’t feel stressed. We have a perfect website builder recommendation: Dorik AI, a no-code AI website builder.

If you select this platform to create your website, you’ll enjoy many benefits, some of which are as follows: 

and the list goes on. 

That said, we’ll now see how to create a website with AI in minutes.

Step 4: Generate Your Fitness Site for Free with Dorik AI

To generate a site, first create an account or log into the existing one on Dorik. Afterward, click on the “AI Sites (beta)” and then hit the “+ Create New Site With AI” button. 

Now, specify your would-be website design and discuss what to include in your site with a well-structured prompt. Here’s what we wrote to generate our fitness blog.

“Create a website targeted to fitness enthusiasts. Make an eye-catching design with enough CTAs to hook audiences who need tips and tricks to improve their running ability.”

Then, click the “Generate Your Website” button. Okay, now grab your favorite beverage, take a sip, and wait as this website builder generates your site. 

Hocus pocus, Your site is ready! Can you believe how easy it was to build a fitness website for free in minutes? 

Yes, it’s possible with Dorik AI. You can use its AI or pre-built templates to build your site in minutes. You can even utilize this platform to create a site from scratch as you do with other website builders.

However, let’s now take a look at the end result we got from the prompt mentioned above.

Related Read: How to Start a Food Blog

Step 5 Customize the Layout

Once your fitness website is ready, you just need to customize it your way. You can personalize it in the following ways: 

Upload Your Logo

You now need to design a logo for your fitness website since a logo is your business’s identity. It grabs people’s attention, and a good logo helps your business achieve a strong first impression. 

So, create one that aligns with your fitness blog. If you use Dorik builder, you can easily create a logo with its AI Image Generator. You can also design the logo using other software or hire a graphics designer to do the job. Then, easily upload that logo on your site.

Write with AI

You can use Dorik’s AI Writer to write copies for some or all sections on your homepage or any other page as per your need. Doing this will help you build a perfect blog with attractive copies to draw the attention of your targeted customers.

Generate Images with AI

You can regenerate some/all images of all the essential pages of your blog to make them resonate with your brand. We recommend you use Dorik’s AI image generation tool to create images to add a more personalized touch to your blog.

Build Essential Web Pages

You’ve constructed and designed your site. It’s time to enrich it with helpful content. You need to first start by building the necessary web pages that every fitness website should feature.

Homepage: Your website’s homepage is the central hub that visitors glance at after landing on your site directly through the domain link. Therefore, properly design it with all the necessary information and CTAs.

Include eye-catching visuals and compelling headlines, and showcase the latest posts to draw and retain web visitors. 

About Page: The About page is another crucial web page that every website needs to have. This page enables visitors to learn about you and your business, and it plays a vital role in helping you gain your audience’s trust.  

Thus, correctly build this page and properly describe your expertise in the fitness industry on this page. 

Contact Page: A contact page is crucial for every business website because it allows your targeted customers to contact you easily. Hence, cautiously design this page and include a simple contact form that doesn’t require visitors to complete so many steps to reach out to you.

Blog Page: You can create a blog page where you’ll publish articles on varying fitness topics. As a result, you’ll gain organic traffic and boost your business’s overall revenue. 

Legal Pages: Legal pages are necessary for every website since they inform visitors about how you handle data, their rights, and other relevant information. So, build legal pages such as a Privacy Policy and Terms & Conditions to share that information. 

You can use Dorik AI to generate those pages in minutes just by writing a prompt about your desired page. Here’s a screenshot of our Privacy Policy page, which we generated with this fantastic website builder.

Step 6: Plan and Create Super Helpful and Highly Engaging Content

We’ll now discuss arguably the most crucial part of building your fitness blog: creating content. You need to educate your readers with helpful and engaging content to help your blog grow and become a brand in your industry.

That said, here are a few tips you need to consider while writing content.

Know Your Target Audience: Research your audience and learn about them as much as you can. Then, create content addressing their pain points while helping them achieve their goals.

Show Expertise and Experience: You need to build trust among visitors. You can do that by demonstrating your expertise in the field your blog covers. You can share your experience as a certified fitness professional or give fitness advice, validating it with links to reports or data.  

Gather Insights from Multiple Sources: Your goal should be to provide as much value as possible through your content. To do that, you can conduct interviews with fitness trainers, coaches, or medical professionals and share their insights on your blog. 

You can even search for fitness experts on different channels and ask them to give your content more credibility. For example, you can ask them to collaborate on specific blog topics or share your content on their websites/channels. Doing this will help you become an authority within your industry.

Utilize Visuals: Your content should include relevant and attractive visuals, such as images, screenshots, videos, infographics, etc. 

Correctly Format Your Content: As you may know, well-structured content is easy to read. So, break up sections of your article with headers and bullet points. Plus, include context to your recommendations with images.

Last but not least, use a table of contents to help readers quickly access specific parts of long-form posts. 

Engage Your Community: To increase your readers' retention rate, engage with them. Ask them to leave a comment about your post. Also, you can ask them about what topic you should cover next. 

Our last tip is that you need to deliver valuable, helpful, and engaging content consistently. 

Step 7: Optimize for EEAT and YMYL

Google labels many fitness and wellness topics, especially topics that directly influence people’s health and well-being, as the YMYL (Your Money Your Life).

For instance, when a searcher searches for "how to lose 15 lbs in a month" on Google, this search engine shows posts written or reviewed by qualified fitness professionals.

So, does it mean you have to be a fitness professional to write on YMYL topics? Well, you don’t have to be. You can hire a fitness professional to write articles. Or, you can get a qualified fitness expert to review your posts.

Once you contact them and ask them to write or review your posts, ensure that you give those professionals a dedicated author or reviewer page outlining their credentials and experience. This will increase the odds of your articles ranking higher on the SERP. 

Your goal is to optimize articles for EEAT—Experience, Expertise, Authoritativeness, and Trust. Following everything we shared in this section will do the job. 

Step 8: Promote Your Fitness Website

Now that you have designed your blog, built essential pages, and published articles, it’s time to promote your website. You can follow a couple of promotional tactics for that. 

The first technique we recommend is SEO, which you should implement before creating content. You should research informational (both short—and long-tail ), navigational, and commercial (short—and long-tail) keywords around your niche using the best keyword research tool.  

You can also follow the latest SEO trends to implement the best SEO practices. 

Then, while drafting your article, make sure to include the focus and LSI keywords a few times throughout the text. Besides this, you need to use anchor texts and Alt texts within your content. 

Additionally, promote your articles through emails and social media platforms like Facebook, Pinterest, and Instagram. You can answer your questions related to your niche on forum sites. While answering questions, embed a link to a post on your site relevant to your answer.

You can also grab the guest post opportunity to gain potential traffic for your blog. These strategies are worth your time and effort to market your fitness site effectively.

Step 9: Monetize Your Fitness Website

Wouldn't it be amazing if you could transform your passion and skills into a consistent source of income? Wondering how to do this? Well, read all the popular ways we shared below on how to monetize a blog:

Affiliate marketing: You can partner with fitness-related companies and promote their services and products through affiliate links. Also, you can sign up with the Amazon Affiliate Program and promote the products that are related to your niche and earn commissions. 

Google AdSense: Showcase display ads from platforms like Google Adsense. You can earn money through it when visitors interact with the ads presented on your site. 

Subscription Fitness Content and Courses: Try to produce premium content such as exclusive workout plans, nutrition guides, personalized coaching, and more for readers who subscribe to access this content. 

Sponsored Content: Once your blog grows, you’ll automatically receive collaboration opportunities from other bloggers. They will pay you to promote their blogs and products. 

If you don’t want to wait that long for them to contact you, you can reach out to fitness brands to collaboratively produce sponsored content. 

Ebooks: Create ebooks and guides around your niche and sell them as digital products on your website. This can be an amazing source of passive income.

Crowdfunding: Engage your loyal audience by setting up crowdfunding campaigns. If your content resonates with them, they may financially support your work.

Consulting or Coaching Services: If you have expertise in a particular area of the fitness industry, you can leverage that expertise by creating personalized consulting or coaching services for your audience.

And for that, first, you can learn how to make a consulting website and then create one. You just need to create a dedicated page on your website to promote that service.

3 Successful Fitness Website Examples

Let’s explore three successful fitness blogs so that you get inspiration before building your website.

Nerd Fitness

Nerd Fitness focuses on offering scientific training programs and advice to people who want to improve their fitness. 

If you examine this site, you’ll notice that it features a clear CTA in the hero image to catch potential customers right after they visit this website. 

You can implement this strategy on your homepage, too. 

Garage Gym Reviews

This website is famous for delivering authentic reviews on home gym products, such as barbells, treadmills, weights, supplements, and more. 

This website features new and updated articles on the top left sidebar and features the best one in the middle of the hero image. You can apply such helpful article-displaying strategies on your site to boost engagement. 

Run Eat Repeat

It’s a perfect example of a personal fitness blog with a simple design. Monica Olivas built this site to write articles on various topics, from long-distance running to race recaps and more.

She neatly displayed all the categorized content with images on the homepage. Her website also featured a separate section to help her collect potential customers’ emails. Hence, you can take inspiration from her website-designing approach to make your blog stand out.

FAQs on How to Start a Fitness Blog, Answered

What is a Fitness Blog?

It’s a website or an online journal where one or many experts write fitness-related topics. Fitness enthusiasts find this kind of blog beneficial as it helps them improve their fitness. 

Why Should You Start a Fitness Site?

Many reasons motivate you to start a fitness website. For example, you want to share your expertise with people. Or, you want to earn online utilizing your expertise. Also, the reason can be you want to establish a fitness brand. 

Do Fitness Blogs Make Money?

Successful fitness blogs make a considerable amount monthly through affiliate commissions, Google Ads, sponsored content, digital products, and other mediums.

What Do You Need to Write on a Fitness Website?

It entirely depends on your niche/sub-niche. If you choose a sub-niche, such as strength training, you need to produce content around it. That means it wouldn’t be wise to post articles on aerobic exercise on your strength training blog.

Takeaways

We’ve discussed some essential steps to answer your question about how to start a fitness blog. We believe you now have all the details needed to create a fitness site.

This is the first and most important step of your blogging journey. You'll discover so much more along the adventure.

We wish you good luck on your fun-filled blogging journey.