10 Best SaaS Landing Page Examples (+Best Practices & Templates)

Building SaaS products can be a daunting task. But the true challenge lies in introducing that solution to the right customer in the most appropriate way. 

Landing pages play the most crucial role in attracting potential leads, nurturing them, and converting them into paying customers. They serve as a primary method to professionally introduce your product´s value proposition to the target audiences.

And building a customer-conversion landing page in the wrong way can lead to losing your potential customers as well. 

Therefore, in this blog, I am going to introduce you to the 10 industry giant SaaS landing page examples that will inspire you the most.

Let's begin!

Get the Mind-blowing SaaS landing Page Examples of All Time

From AI-powered software platforms to helpful product management tools, this list covers top-rated platforms with a higher conversion rate.

Check the list and get the benefits of having a landing page.

1. Dorik AI

Dorik AI is the best AI website builder. It helps businesses build highly converting websites and landing pages in minutes. 

Throughout Dorik’s highly-developed landing page, they strategically placed Calls to Action to bring conversion. Even, the page's design also adheres to distinctive client conversion best practices like using power words, high-visual elements, color contrasts, testimonials, and more.

Above all, they leveraged videos and concise landing page copies to convey their message to the target audiences. 

Tip: If you want to create a landing page without any coding knowledge, try Dorik AI

Highlights and Components- Proper placement of CTA buttons, free trial, compelling copy, social proof, mobile-first design, and Visual elements. 

2. SEMRUSH

What can be the best example of a converting landing page than a software that works for SEO, and marketing? Take Semrush as one of your go-to inspiration sources if you want to create landing pages that convert!

Its landing page welcomes users with an attractive CTA button that can be a great initiative to convert customers easily. They incorporated engaging copies and interactive elements to improve user interest on the page. Most importantly, the only thing Semrush focused on was— building trust through user testimonials. They strategically used users review on the webpage to influence visitors positively.

Highlights and Components- CTA button, free trial, social proof. 

3. Canva

Want to convert your customer with a well-designed landing page? Take how smartly Canva, the robust design tool shaped its conversion page. It's designed with packs of things that you need to convert your leads faster.

Besides, it also featured high-visual, eye-catching images of its dashboard interface on the page. This makes it easy to let visitors adhere to how intuitive this software is without even trying out the platform. 

Highlights and Components-  Social proof from popular platforms, CTA button, free trial, Pricing tables, and Feature highlights. 

4. Shopify 

Though Shopify’s logo says it all, its converting landing page example gave it a boost by adding a compelling headline on the hero section of the page.

They mastered the art of lead generation and customer conversion together through the intuitive Calls-to-action button. They focused on collecting lead information and offered them their free trial instead of following the other marketing strategies. The page is short and offers fewer options to the visitors in terms of converting faster leads.   

Highlights and Components- Short and fewer sections, minimalist design structure, and interactive CTA buttons. 

5. ClickUp

ClickUp is a project management software. It enables users to improve productivity by managing their workflows in an intuitive organized platform. 

Unlike other landing pages, this project management software contains a short one-page design. It highlighted only a few of its core features like Artificial intelligence, and time management options by targeting a specific client base.

Even, they focused on leveraging the power of social proofs to build trust and bring more sales. 

Highlights and Components- Short within two sections, White space, live chatbox, and Calls to action buttons. 

6. Airtable 

Though Airtable is a more technology-focused platform, it never compromises to create different landing pages for each of its products. 

Related Read: What is Airtable?

Airtable utilized a sticky navigation bar by keeping the entire landing page design more of a static structure. Serving all its messages within a few sections, Airtable utilizes a ‘Slider’ element to improve user engagement throughout their browsing time. 

Related Read: How Does Airtable Work?

Highlights and Components- Resourceful website footer, Product interface screenshots, No outbound links. 

7. HubSpot

HubSpot´s SaaS landing page is quite different from landing page examples in today’s list. They utilized Fitt´s law, (a popular web design law) to prioritize website elements by using different colors. 

Moreover, they strategically placed the buttons all over the page to bring conversion.

On the first section of the page, you will also notice the use of the rule of Balance. This helps to maintain balance between the website elements based on their preferences. Besides it allows visitors to easily skim through the webpage and encourages interactions. 

Highlights and Components- Color contrast, White space, CTAs, Video. 

8. Asana 

A Study says that visitors take only three seconds to make a decision about whether they should stay or leave your site. Here, on Asana’s landing page, they took it way more seriously. They used high visual elements like short videos in the very first section to immediately grab users' attention. 

What makes it more interesting is their attention to detail in a user interface design. The design structure is clear, concise, and contains fewer user-distracting elements. Moreover, they also focused on utilizing power words to convert clients faster. 

Highlights and Components- Social proofs, Feature highlights, Actionable headlines.

9. Monday 

Most of the SaaS landing page examples have one thing in common- it contains a content area and a navigation area. However, the Monday project management tool effectively avoided this by offering an engaging design approach.

Moreover, what you can´t miss while visiting this page is their use of trending micro animation website design. Users can simply get a deep insight into their product features from the interactive second section. The webpage is short, offers an easy user interface, and is full of interactive elements.

Highlights and Components- Testimonials, Social proofs, Short, Animation.

10. Dropbox

Trendy website designs can help you attract prospects and strengthen your position on the market if you are a design-based platform. Dropbox is a file-sharing platform specially designed to share photos more easily.

Although the page uses a minimalist design structure, it contains a wealth of content along with interactive elements. Not to mention, their use of highly visualized videographs in the first section will help engage visitors proactively.  

Highlights and Components- Larger calls to action, Minimal texts, Visual elements, Less sections. 

SaaS landing Page Best Practices (+ Examples & Templates)

Though every SaaS business is different, it is not a great surprise that every one of them has competitors too. That being said, you should build a SaaS landing page that should stand out from the crowd. Its design, elements, and content should deliver and point out the things that make it different from its competitors. 

Therefore, utilizing some SaaS landing page best practices can make up a converting landing page. Check out these SaaS landing page templates and get why they can convert-

Tips-01: Write Actionable Headlines

Gulpguru is a menu management solution that helps businesses create converting menus for their restaurants. In their SaaS landing page example, they utilized the power of a high-value headline that contains a clear message. 

This interactive SaaS landing page is created by using Dorik, the best no-code website builder. The headline on this page is well-written, concise, and informative. 

While creating a conversion page, focus on writing headlines that deliver a clear message about your SaaS product. Clear titles can also help you boost your SEO, increase user experience, and revamp conversions.  

Tips-02: Use Unique Calls to Action to Convert

The main reason landing pages excel at converting traffic is because they focus on a specific goal. So, align with this 1:1 conversion rule– 1 desired action for 1 single goal paired with an actionable Call to Action (CTA).  

Beyond this, Calls to action also guide the visitors to take action. Therefore, opt for a unique without generic CTAs to stand out and entice users' clicks.

It uses different calls-to-action designs, and stratigic placements to attract users' attention. 

Tips-03: Build trust with Social Proofs 

A landing page is a web page where you convert most of your clients. And study says that social proof contains the power to build trust in your users' minds that your product is legit. 

In the Dorik, they used the Wall of Love as a great way to build customer trust.

You can use social proofs in the form of a testimonial, case studies, and reviews. 

Related Read: How to ask for testimonials?

Best SaaS Landing Page Templates

If you want to create a landing pages for your SaaS, you can use Dorik. Dorik offers 85+ free templates. You can choose any of them and customize as you want. Dorik's intuitive drag-and-drop editor will help you get your desired design in minutes. 

How to Create a SaaS Landing Page?

You can create a high-converting SaaS landing page in seconds using Dorik AI. It requires only 4 steps. 

Let's build your own SaaS landing page:

Final Words

Now, you know the best design practices for creating a SaaS landing page. The examples discussed on this blog will help you gather some inspiration. 

Converting clients is a ´process´. So, observe you landing page's performance, and keep developing until you see your visitors becoming paying customers!