Videos are the most consumed content in the modern era. More than 90% of internet users watch digital videos each week, creating an opportunity for brands and businesses to leverage it.
Here’s the catch: Coming up with an idea is easy. Producing a good video isn’t. You have tasks like writing a good script and shooting and editing the video all by yourself. All of which eat up an enormous amount of time and money.
Thanks to AI video generators. Businesses and creators can easily create videos from plain strings of text without camera equipment, microphones, or video editing skills.
If you want to run a YouTube channel, create content for social media, or repurpose your content into video, text-to-video generators are a real goldmine.
In this guide, we have compiled a list of the best AI video generators in 2024, considering factors like video quality, efficiency, realism, and others.
The Best AI Video Generators of 2024
Here's the list of the best AI tools for video generation in 2024.
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Descript
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Synthesia
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Runway
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InVideo AI
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DeepBrain AI
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Colossyan AI
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Fliki
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Elai
Top AI Video Generator Software Comparisons 2024
| Best for | Key features | Pricing | |
| Descript | Script-based video editing | - Voice cloning - Automatic transcription - Eye contact adjustments |
Free plan Pricing range from $15/user/mo to $24/user/mo |
| Synthesia | Mixing AI Avatars | - 160+ realistic AI avatars - 60+ video templates - AI script generation |
Free Demo Pricing range from $22/mo to $67/mo |
| Runway | Using text-to-video prompts | - 30+ AI features - Text-to-video - Prompt generation |
Free plan Pricing range from $15/user/mo to $95/user/mo |
| InVideo AI | Generative AI video creation for social media | - AI talking avatar - Access to 16 million stock photos & videos - Team collaboration |
Free plan Pricing range from $25/mo to $60/mo |
| DeepBrain AI | Ease of use | - Voiceover in 80 languages - 100+ stock avatars - Pre-made templates |
Free trial Pricing range from $30/mo to $225/mo |
| Colossyan AI | Video production for teams | - 70+ languages - Custom AI avatars - Team workspace |
Free Demo Pricing range from $27/mo to $87/mo |
| Fliki | Social media posts | - 65+ AI Avatars - 2,000 human voices in 70 languages - Quick voice cloning |
Free plan Pricing range from $28/user/mo to $88/user/mo |
| Elai | Customer Education Videos | - 80+ Avatars - Custom Avatar - 78 languages - Voice Cloning |
Free Plan Pricing range from $23/month to $352/month |
1. Descript AI
Descript is among the oldest AI video generators whose features are perfectly tailored for podcasters. If you need help evoking human expressions and emotional responses, Descript AI does that with dead right accuracy.
Its strength lies in text-to-speech, which uses an AI voice clone or a stock AI clone that can be generated through text prompts. The best part is that you’ll have a human touch, emotions, and pauses throughout the speech, and there is no need to edit the audio.
Key Features
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Overdub voice cloning: Overdub uses AI voice cloning to fix your existing dub by adding missing text or replacing the incorrect text. It then generates the audio in the same tone as the original audio.
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Script generator: Descript uses AI to generate scripts on the go. All you need to do is describe your idea for a podcast, YouTube video, or other content, and the tool will generate the script with the desired tone.
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Eye adjustment: This is a great option if you’re reading a script or have issues focusing on the camera. The eye adjustment uses an AI feature to subtly adjust your eye and focus as if you’re looking at the lens.
Pros
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It can transcribe audio and video files in 23 languages including German, Spanish, Polish, Danish, Italian, and French.
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Seamless integration with various third-party tools like Slack, Podbean, Captivate, BuzzSprout, and even Zapier.
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Scripts can be edited as simply as a Word document.
Cons
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It doesn’t have mobile apps for editing the videos on the go.
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The per-user pricing plan is expensive.
Pricing
Descript offers a free plan forever and access to all the paid plan features. As usual, the free plan is limited in terms of transcription hours, remote recording hours, and other features.
The paid plan, however, comes with a per-user fee, which I think is costly for a low-budget team.
Here’s what it offers:
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Creator plan: $15/user/month or $288, billed annually
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Pro plan: $30/user/month or $576, billed annually
2. Synthesia
Synthesia is a pioneer in the line of AI video generators. It uses realistic AI avatars and pre-made templates to generate video content like explainers, product demos, and tutorials.
There are more than 160 stock avatars, each of which varies in age, ethnicity, race, and style. What I liked about Synthesia is its micro-gesture feature that makes communication more interactive by using wink, nod, frown, or raise an eyebrow.
You can also upload your custom avatar or create your own using the deepfake technology. However, this add-on costs an additional $1,000/year. One thing worth noting is that Synthesia uses artificial intelligence to generate deep fake videos within ethical terms.
I was most impressed with its intuitive interface, where you can create videos like a simple deck. This allows the user to create any video type and caters to various industry use cases in minutes.
Key Features
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Pre-made video templates: Synthesia offers more than 200 pre-made templates for various business use cases and videos such as product explainers, product announcements, tips & tricks, and more.
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AI voiceover: With over 120 languages and accents, Synthesia is a top choice for videos targeting audiences from any geographical location. Plus, you can recreate the videos using multiple languages at once.
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Editing studio: The studio offers various tools for editing videos right off the bat. You can choose from a selection of backgrounds, images, music, and animations for an existing or a new video.
Pros
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Integrates with more than 30 platforms like Monday, Slack, HubSpot, Thinkific and more.
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Has an extensive knowledge base and offers great support.
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Most AI avatars are pretty realistic and have a human touch.
Cons
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The starter plan is limited to 120 minutes per year, which is limited to users with long video formats.
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The custom avatar function is quite expensive.
Pricing
Synthesia offers a free demo of the tool with access to all the features. After the free demo, there are three pricing plans to choose from:
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Starter plan: $22/month for 120 minutes of video/year.
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Creator plan: $67/month for 360 minutes of video/year.
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Enterprise plan: individual pricing for different users.
3. Runway
Runway is an advanced text-to-video generator that does everything right, from basic video editing to advanced post-processing. The tool comes with over 30 video editing features, including trimming, cropping, and resizing, as well as adding music, voiceovers, and sound effects.
With a simple text prompt, you can generate videos, images, and other content types. What I like even more is its user-friendly mobile app and seamless desktop app. Because of its extensive features, Runway tops my list as the best AI video generator for YouTube and TikTok.
Key features:
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Noise reduction: Runway eliminates distractions, cuts off noises, and enhances sound quality using advanced AI algorithms.
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Green Screen: Users can change or remove the background elements and replace them with a green screen.
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Object removal and replacement: Runway allows the users to crop out the subject and change it according to the text commands. Thus, you can make modifications to the elements of your video in a second.
Pros:
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Over 20 video filters to enhance and edit video output.
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Users can choose from different video previews before generating a video.
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Automatically transcribes audio clips into various languages.
Cons:
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Steep learning curve
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There are no integration options
Pricing:
Runway has a complicated pricing plan. There is a free plan that offers 125 credits. These credits comprise Gen 2 and Gen 1 function or image credits.
After the free plan, Runway gives three pricing options:
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Standard plan: $15/user/month or $144/year
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Pro plan: $35/user/month or $336/year
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Unlimited Plan: $95/user/month or $912/year
4. InVideo AI
InVideo is the powerhouse of video generators that creates videos, generates scripts, and creates scenes by merely entering a topic. There’s so much to play around with this feature-rich video generator tool, making it a choice of over 7 million users worldwide.
InVideo has the capability to create scenes, add voice-overs, tweak videos with text commands, and collaborate with the team in real-time editing.
It also stands for its brilliance in creating videos tailored for a specific social media platform like YouTube or towards a business or marketing goal.
Key features:
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Full editing control: Invideo offers a powerful interface and complete control over video editing by changing the media, text fonts and even adding transitions to the existing video.
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Complete customization: Users can add instructions such as target audience, platform and look & feel of video by simple customization. This gives users control over creating and editing video towards a specific goal or use case.
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AI talking avatar: Like Synthesia, Invideo offers preset AI avatars and custom avatars, each of which is from different use cases like real estate, HR, and business.
Pros:
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Access to over 16 million stock media files in different categories for creating videos.
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Users can turn a blog post into a video in automation mode.
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Offers a mobile app for iPhone and Android.
Cons:
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The free version includes a watermark.
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Overwhelming number of templates
Pricing:
Invideo offers a free forever plan. Besides the free plan, there are two other pricing options:
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Plus plan: $25/month or $240/year.
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Max plan: $576/month for annual billing or $48/month.
5. DeepBrain AI
DeepBrain AI is an arch-rival of Synthesia, I would say. This free AI video generator does almost everything that Synthesia does and even extends its functionality by using conversational AI.
DeepBrain offers features including realistic avatars and natural text-to-video generation and repurposes various content — slides, blogs, and URLs into video.
The generative AI here does a good job of catering to the needs of various use cases such as education, sales, news and media, entertainment, retail, and commerce.
It takes less than 5 minutes to generate a video out of your script. So, whether you want to create a speech or a video out of your text prompt, pick the pre-made template, choose a voiceover and your preferred language.
Key features:
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Faceswap: DeepBrain stands unique in this approach. It trains and swaps the facial features, speaking mannerisms, and voice from existing videos of the requested model.
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Prebuilt video templates: DeepBrain offers more than 50 pre-made templates for various business use cases, including business, real estate, sales, education, sports, and more.
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2D & 3D AI Avatars: There are over 100+ 2D & 3D avatars from different ethnicity and nationality. You can choose a salesy avatar or something else which looks like a manager.
Pros:
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Include up to 50 scenes in a single video.
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Integrates with ChatGPT for script writing
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Range of flexible pricing options
Cons:
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No team collaboration feature
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Lacks integration options
Pricing:
DeepBrain AI has three subscription options, each of which varies according to the number of minutes you want each month:
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Starter: Between $24 and $144 per month, billed annually, or $30 and $180 billed monthly .
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Pro: Between $180 and $480 per month, billed annually, or $225 and $600 billed monthly.
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Enterprise: Custom plans
6. Colossyan AI
Colossyan is a one-of-a-kind AI video generator that creates training videos through generative AI. Colossyan has various pre-made templates for onboarding, recording demos, and creating business or learner videos.
To add personalization, Colossyan uses over 150 AI avatars with different outfits and access to 70 languages including German, French, Spanish, Dutch, and more.
Once you have created a rough draft video, it takes four clicks to set up the avatar and translate it into your preferred language.
Key features:
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Conversation feature: This unique feature creates a conversational video of two AI avatars engaging in a discussion. This feature is perfect for indulging storytelling in videos.
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Brand kit: To keep your video consistent, Colossyan lets you create a brand kit that involves text styles, colors, logos, and fonts. This is phenomenal in creating brand identity and creating consistency.
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Collaboration: Teams can collaborate and work together on a project. Admins can control access and update project statuses in real-time with a dedicated workspace.
Pros:
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Ability to add multiple actors in one scene
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Integrates with YouTube, ChatGPT, and Powerpoint
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Resize your videos in various aspect ratios
Cons:
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There are some issues with lip-sync
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Not too many integration options
Pricing:
Colossyan offers a free demo to try all the features. There are three pricing options, each of which varies on video duration per month:
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Starter Plan: $27 per month or $227/year for 10 minutes. Users can upgrade to 20 minutes.
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Pro Plan: $87 per month or $731/year for 30 minutes. Users can upgrade to 60 or 90 minutes.
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Enterprise Plan: Customizable
7. Fliki
Fliki is a free AI video generator that uses text prompts to generate videos and audio on the go. Its USP lies in the intuitive interface that transforms your blogs, PPTs, tweets, and products into a captivating video.
In my experiment with Fliki, it took me less than 10 minutes to generate a video out of the blog. All you need to do is enter the prompt, choose the video duration, and pick the pre-made template.
Fliki offers customization flexibility for paid users with AI avatars, sound effects, and headings.
Thus, creators can use Fliki to generate videos for various use cases, including educational videos, explainers, product demos, social media content, YouTube videos & Tiktok Reels.
Key features:
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AI Avatars: Fliki offers over 65 AI avatars, some of which might be similar but differ in outfits and styling. I like the lip-sync feature, which makes interaction more personalized.
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AI voiceovers: Fliki uses AI voiceovers in over 75 languages and over 2000 ultra-realistic videos. You can customize the pitch, frequency, emotions, and pauses in the speech.
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High-quality templates: With over 50 pre-made templates, Fliki streamlines the video creation process. So, whether you want to transform blog posts into videos, promote products on eCommerce, or showcase property on Airbnb, Fliki gives it all.
Pros:
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Easy-to-use interface with a simple editor
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Get your voice cloned by submitting a 2-minute sample.
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Offers stock images integrated with Pixabay.
Cons:
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Fewer avatar choices compared to competitors
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There’s no integration with third-party tools
Pricing:
Fliki has a free plan with 5 minutes of credits per month. The free plan comprises a limited 300 voices and includes a watermark.
After the free plan, users can upgrade to two pricing plans:
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Standard plan: $28/user/mo or $252/user/year
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Premium plan: $88/user/mo or $792/user/year
8. Elai
Elai is an advanced AI video generator that helps create marketing and L&D video content by turning text into videos using AI avatars.
What truly sets Elai apart is its interactivity feature, which allows for incorporating quizzes, clickable links, and customizable buttons directly within the videos, making it perfect for e-learning and training purposes. You can also export these interactive courses into LMS platforms using SCORM, enhancing both engagement and knowledge retention.
Key features:
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AI Script Crafting: You can create engaging video scripts on the fly with a GPT-powered text editor, perfect for captivating your audience.
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Article-to-Video Converter: Simply paste the URL of a blog post, and Elai will generate a narrated video, making repurposing content incredibly easy.
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Voice Cloning and Multi-Lingual Support: Clone your voice into 32 different languages and create personalized multilingual video messages at scale—ideal for reaching a global audience.
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Pre-made Templates and AI Storyboard: With over 100 professional templates and an AI storyboard feature, creating training, marketing, and explainer videos becomes seamless and efficient.
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Custom Avatars: Choose from 80+ avatars or create a custom one from four options (selfie, studio, photo, and animated mascot) to give your videos a personal touch
Pros:
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Supports automated translation into over 75 languages.
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Allows for scalable personalization, making it easier to tailor messages to your audience.
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Provides seamless integration for training, with interactive features suitable for LMS implementation.
Cons:
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The custom avatar functionality might be cost-prohibitive for smaller teams.
Pricing:
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Free Plan: Includes basic features like Text-to-Video and 80+ avatars, with 1 minute of free credit.
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Basic Plan: Starts at $23/month for 15 minutes of video creation, billed annually.
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Advanced Plan: At $100/month, it includes 50 minutes per month, ultra HD 4k video avatars, and brand kits.
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Enterprise Plan: Custom pricing with unlimited minutes, collaboration tools, and SCORM export support for training
Can generative AI create videos?
Yes, generative AI can create videos. Take Sora, for example, it's a tool from OpenAI that generates videos using text prompts. Though the system is still improving, the generative AI can prove to be significant in creating & editing videos.
Which is the best free AI video generator?
Invideo is the best free AI video generator that gives access to 10 minutes of video per month, an extensive stock library of up to 2.5 million, and up to 10 GB of storage.
Does YouTube ban AI-generated videos?
The short answer is No. YouTube does not ban AI-generated videos until they don’t infringe on the policies they have laid out.
Conclusion
This brings us to the end of the comprehensive list of the best AI video generators. Some of them are free forever, while others offer a free demo or trial. While some offer realistic AI avatars, others are better for creating animated videos.
During my trial with these AI video generators, I figured out that the best ones are easy to use, offer variation of languages & voiceovers, pre-made templates and integration options.
If I had to choose one, I’d prefer Synthesia, which offers incredible features for video creation, including AI avatars, hand gestures, perfect lip-syncs, and integration options. I'd also prefer Invideo AI for its ease of use, tons of video editing features, and pre-made templates.
